Barcelona, July 28, 2025.- According to Supply Chain 24/7 magazine, after years of economic strain, cyber threats, and global uncertainty, a new report from BDO finds that 61% of business leaders worldwide believe resilience—not just growth—is now the most important quality a company can possess.
The report, Techtonic States 2025: The New Business Edge, surveyed over 1,000 executives across industries like manufacturing, retail, healthcare, and technology. It shows that companies are investing in AI, upgrading data systems, and rethinking risk management to stay competitive in a fast-changing world.
“The risks confronting businesses today are undeniable,” said Ric Opal, Global BDO Digital Leader. “In this environment, leaders must ask themselves: ‘Do I want to play offense or defense?’ Those choosing offense must harness advanced technology to build organizations that are resilient, agile, and future-ready. The era of playing it safe is over.”
One of the report’s key takeaways: 73% of executives say being resilient means planning for more than one possible future. But nearly half (42%) admit their company isn’t fully equipped with the right tools or talent to keep up.
Outdated tech, rising costs, and cyber risks are making it harder for companies to move fast—right when they need to most. Nearly half of business leaders (45%) say concerns over data security are stopping them from investing more in AI. And 42% worry they’re falling behind in the AI race altogether.
Messy or disconnected data was named the top reason companies might miss out on the benefits of new technology. As a result, managing and improving data systems has jumped into the top three priorities for executives in the year ahead.
